Description: Mass customization

Mass customization doctoral thesis = Masová kustomizace

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Bibliographic Details
Main Author:	Matulík, Petr (Dissertant)
Other Authors:	Zelený, Milan, 1942- (Thesis advisor)
Format:	Manuscript
Language:	English
Published:	2008
Subjects:	strategický marketing logistika (management) řízení vztahů se zákazníky strategic marketing business logistics customer relationship management doktorské disertace higher doctoral dissertations
Physical Description:	147 s. : il. ; 25 cm

Description
Item Description:	Studijní obor: 6208V038 Management and economics
Bibliography:	Obsahuje bibliografii