Switch : how to change things when change is hard

• Main Authors: Heath, Chip, 1963- (Author), Heath, Dan, 1973- (Author)
• Format: Book
• Language: English
• Published: New York : Broadway Books, 2010
• Edition: 1st ed.
• Subjects: rozhodování; řešení problémů; persuaze; decision making; problem solving; persuasion; populárně-naučné publikace; popular works
• ISBN: 9780385528757
• Physical Description: 305 s. ; 22 cm.