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|x Ekonomie
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|a Ariely, Dan,
|d 1968-
|7 xx0088671
|4 aut
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245 |
1 |
0 |
|a Jak drahé je zdarma :
|b proč chytří lidé přijímají špatná rozhodnutí : iracionální faktory v ekonomice i v životě /
|c Dan Ariely ; [z anglického originálu ... přeložil Martin Jaroš]
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250 |
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|a Vyd. 1.
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260 |
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|a Praha :
|b Práh,
|c 2009
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300 |
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|a 215 s. ;
|c 21 cm
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504 |
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|a Obsahuje bibliografii a bibliografické odkazy
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650 |
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|a rozhodování
|7 ph125259
|2 czenas
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650 |
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|a ekonomická psychologie
|7 ph114424
|2 czenas
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650 |
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7 |
|a ekonomické chování
|7 ph119830
|2 czenas
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650 |
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|a spotřebitelské chování
|7 ph125966
|2 czenas
|
650 |
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9 |
|a decision making
|2 eczenas
|
650 |
0 |
9 |
|a industrial psychology
|2 eczenas
|
650 |
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9 |
|a economic behavior
|2 eczenas
|
650 |
0 |
9 |
|a consumer behavior
|2 eczenas
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655 |
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7 |
|a populárně-naučné publikace
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655 |
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9 |
|a popular works
|2 eczenas
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765 |
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|t Predictably irrational
|9 Česky
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910 |
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