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01603cam a2200397 a 4500 |
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20240829142923.0 |
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040421s2004 xxua 001 0 eng |
020 |
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|a 9780471428978
|q (brož.)
|
040 |
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|a DLC
|c DLC
|d DLC
|d ZLD002
|
072 |
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7 |
|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
|
080 |
|
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|a 659.1
|2 MRF
|
080 |
|
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|a 659.113
|2 MRF
|
080 |
|
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|a 766:655
|2 MRF
|
080 |
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|a (035)
|2 MRF
|
100 |
1 |
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|a Landa, Robin,
|d 1954-
|7 utb2010568319
|4 aut
|
245 |
1 |
0 |
|a Advertising by design :
|b creating visual communications with graphic impact /
|c Robin Landa
|
260 |
|
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|a Hoboken :
|b J. Wiley & Sons,
|c c2004
|
300 |
|
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|a xii, 244 s. :
|b il. (barev.) ;
|c 26 cm
|
500 |
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|a Obsahuje rejstřík
|
650 |
0 |
7 |
|a reklama a propagace
|7 ph116035
|2 czenas
|
650 |
0 |
7 |
|a reklamní strategie
|7 ph229515
|2 czenas
|
650 |
0 |
7 |
|a grafický design
|7 ph116550
|2 czenas
|
650 |
0 |
9 |
|a advertising
|2 eczenas
|
650 |
0 |
9 |
|a advertising strategy
|2 eczenas
|
650 |
0 |
9 |
|a graphic design
|2 eczenas
|
655 |
|
7 |
|a příručky
|7 fd133209
|2 czenas
|
655 |
|
9 |
|a handbooks, manuals, etc
|2 eczenas
|
856 |
4 |
1 |
|3 Obsah
|u http://www.loc.gov/catdir/toc/ecip0417/2004009412.html
|
856 |
4 |
2 |
|3 Biografie
|u http://www.loc.gov/catdir/bios/wiley047/2004009412.html
|
856 |
4 |
2 |
|3 Vydavatelská anotace
|u http://www.loc.gov/catdir/description/wiley041/2004009412.html
|
910 |
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|a ZLD002
|
992 |
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|b SK
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|6 659LANDAR
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|8 BOOK
|9 101470
|a UTBZL
|b UTBZL
|c 012
|d 2010-04-08
|l 1
|m 2
|o 659/LANDA,R.
|p 420010131094
|q 2028-12-21
|r 2019-08-26
|v 1176.00
|w 2019-08-26
|x N:nákup
|y 08
|