The 22 immutable laws of marketing

• Main Authors: Ries, Al (Author), Trout, Jack (Author)
• Format: Book
• Language: English
• Published: London : Profile Books, 1994
• Edition: 1st pub.
• Subjects: marketing; marketingový management; strategický marketing; marketing management; strategic marketing; příručky; handbooks, manuals, etc
• ISBN: 1861976100 978-1-86197-610-9
• Physical Description: xii, 143 s. : il. ; 20 cm
• Item Description: Obsahuje rejstřík