Marketingové komunikace a jejich nové formy = Marketing communications and their new formats
Saved in:
| Main Author | |
|---|---|
| Corporate Author | |
| Format | Book |
| Language | Czech English Slovak |
| Published |
Praha :
Professional Publishing,
2009
|
| Series | Malá edice FMK ;
8/2009 |
| Subjects | |
| ISBN | 9788073188306 |
| Physical Description | 199 s. : il., portréty ; 21 cm |
Cover
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| 245 | 1 | 0 | |a Marketingové komunikace a jejich nové formy = |b Marketing communications and their new formats / |c Dušan Pavlů a kol. |
| 246 | 3 | 1 | |a Marketing communications and their new formats |
| 260 | |a Praha : |b Professional Publishing, |c 2009 | ||
| 300 | |a 199 s. : |b il., portréty ; |c 21 cm | ||
| 490 | 1 | |a Malá edice FMK ; |v 8/2009 | |
| 504 | |a Obsahuje bibliografie a bibliografické odkazy | ||
| 546 | |a Část. souběžný anglický text, část. slovenský text, anglická resumé | ||
| 550 | |a Vydavatel: Univerzita Tomáše Bati, Fakulta multimediálních komunikací | ||
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