Description: Retail marketing

Retail marketing

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Bibliographic Details
Main Authors:	Bárta, Vladimír, 1933- (Author), Pátík, Ladislav (Author), Postler, Milan, 1960- (Author)
Format:	Book
Language:	Czech
Published:	Praha : Management Press, 2009
Edition:	Vyd. 1.
Subjects:	marketing marketingová komunikace maloobchod communication in marketing retail trade monografie monographs
ISBN:	9788072612079
Physical Description:	326 s. : il. ; 25 cm

Description
Bibliography:	Obsahuje bibliografii,bibliografické odkazy a rejstřík
ISBN:	9788072612079