Facebook marketing : leverage social media to grow your business

• Main Author: Holzner, Steven, 1957-
• Format: Book
• Language: English
• Published: Indianapolis, Ind. : Que, c2009
• Subjects: internetový marketing; internetová reklama; sociální sítě; síťové aplikace; Facebook; Internet marketing; Internet advertising; social networks; network applications
• ISBN: 9780789738028 0-7897-3802-3
• Physical Description: xii, 273 s. : il. ; 23 cm

Table of Contents:

• Targeting your profile
• Facebook groups
• Creating your own pages
• Hosting your own Facebook events
• Introducing advertising
• Using the marketplace
• Beacon, polls, and networks
• Facebook applications
• Developing your own applications.