Marketing to the social web : how digital customer communities build your business

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Bibliographic Details
Main Author: Weber, Larry, 1955-
Format: Book
Language: English
Published: Hoboken, NJ : John Wiley & Sons, c2009
Edition: 2nd ed.
Subjects:
ISBN: 9780470410974
Physical Description: xvii, 246 s. ; 24 cm

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ISBN: 9780470410974