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|x Počítačová věda. Výpočetní technika. Informační technologie
|2 Konspekt
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1 |
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|a Safko, Lon
|7 utb2009529929
|4 aut
|
| 245 |
1 |
4 |
|a The social media bible :
|b tactics, tools, and strategies for business success /
|c Lon Safko, David K. Brake
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| 260 |
|
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|a Hoboken, N.J. :
|b John Wiley & Sons,
|c c2009
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| 300 |
|
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|a xviii, 821 s. :
|b il. ;
|c 24 cm
|
| 500 |
|
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|a Obsahuje rejstřík
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| 505 |
0 |
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|a What is social media? -- The social media ecosystem -- Say hello to social networking -- Everyone's a publisher -- It's not your father's email -- The world of web pages -- The internet forum -- The ubiquitous blog -- The wisdom of the wiki -- A picture is worth a thousand words (photo sharing) -- Talking about the podcast (audio create) -- Got audio? (audio sharing) -- Watch out for vlogs (video create) -- Got video (video sharing) -- Thumbs up for microblogging -- Live from anywhere, it's livecasting -- Virtual worlds, real impact -- Gaming the system: virtual gaming -- RSS, really simple syndication made simple -- Spotlight on search (search engine optimization) -- Marketing yourself (search engine marketing) -- The formidable fourth screen (mobile) -- Let the conversation begin (interpersonal) -- Social networks -- Publish -- Photo -- Audio -- Video -- Microblogging -- Livecasting -- Virtual worlds -- Gaming -- Productivity applications -- Aggregators -- RSS -- Search -- Mobile -- Interpersonal -- The four pillars of social media strategy -- Your social media SWOT analysis -- The ACCESS model -- Evaluate and organize existing resources -- Your implementation plan
|
| 650 |
0 |
7 |
|a informační technologie
|7 ph121106
|x sociální aspekty
|2 czenas
|
| 650 |
0 |
7 |
|a komunikační technologie
|7 ph121769
|x sociální aspekty
|2 czenas
|
| 650 |
0 |
7 |
|a sociální sítě
|7 ph125817
|2 czenas
|
| 650 |
0 |
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|a média
|7 ph115395
|2 czenas
|
| 650 |
0 |
7 |
|a síťové aplikace
|7 ph153495
|2 czenas
|
| 650 |
0 |
7 |
|a elektronický obchod
|7 ph119896
|2 czenas
|
| 650 |
0 |
7 |
|a internetový marketing
|7 ph137251
|2 czenas
|
| 650 |
0 |
9 |
|a information technology
|x social aspects
|2 eczenas
|
| 650 |
0 |
9 |
|a communication technology
|x social aspects
|2 eczenas
|
| 650 |
0 |
9 |
|a social networks
|2 eczenas
|
| 650 |
0 |
9 |
|a media
|2 eczenas
|
| 650 |
0 |
9 |
|a network applications
|2 eczenas
|
| 650 |
0 |
9 |
|a electronic business
|2 eczenas
|
| 650 |
0 |
9 |
|a Internet marketing
|2 eczenas
|
| 655 |
|
7 |
|a případové studie
|7 fd133208
|2 czenas
|
| 655 |
|
7 |
|a příručky
|7 fd133209
|2 czenas
|
| 655 |
|
9 |
|a case studies
|2 eczenas
|
| 655 |
|
9 |
|a handbooks, manuals, etc
|2 eczenas
|
| 700 |
1 |
|
|a Brake, David K.
|7 utb2009529930
|4 aut
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| 910 |
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