Perfect pitch : the art of selling ideas and winning new business

• Main Author: Steel, Jon (Author)
• Format: Book
• Language: English
• Published: Hoboken, N.J. : John Wiley & Sons, c2007
• Series: Adweek and brandweek books
• Subjects: reklama a propagace; prezentace informací; prodej; advertising; presentation of information; selling
• ISBN: 9780471789765
• Physical Description: xxv, 262 s. : il. ; 24 cm