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|x Sociální interakce. Sociální komunikace
|2 Konspekt
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|a 37.016
|x Učební osnovy. Vyučovací předměty. Učebnice
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|a McQuail, Denis,
|d 1935-2017
|7 mzk2002148006
|4 aut
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1 |
0 |
|a Úvod do teorie masové komunikace /
|c Denis McQuail ; [z anglického originálu ... přeložila Hana Loupová]
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250 |
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|a 4., rozš. a přeprac. vyd.
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260 |
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|a Praha :
|b Portál,
|c 2009
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300 |
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|a 639 s. :
|b il. ;
|c 24 cm
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500 |
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|a Na obálce uvedeno jako 2., rozš. a přeprac. vyd.
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500 |
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|a Terminologický slovník
|
504 |
|
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|a Obsahuje bibliografie, bibliografické odkazy a rejstřík
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521 |
8 |
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|a Určeno pro studenty, teoretiky médií, žurnalisty, odborníky činné v médiích, v oblasti marketingu a public relations
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650 |
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7 |
|a masová komunikace
|7 ph115235
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650 |
0 |
7 |
|a masmédia
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650 |
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9 |
|a mass communication
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650 |
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9 |
|a mass media
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655 |
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7 |
|a monografie
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655 |
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655 |
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9 |
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655 |
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9 |
|a textbooks
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765 |
0 |
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|t Mass communication theory
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910 |
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