How to measure anything : finding the value of "intangibles" in business

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Bibliographic Details
Main Author: Hubbard, Douglas W., 1962- (Author)
Format: Book
Language: English
Published: Hoboken, N.J. : John Wiley & Sons, 2007
Subjects:
ISBN: 9780470110126
0470110120
Physical Description: xv, 287 s. : il. ; 24 cm

Cover

Table of contents

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100 1 |a Hubbard, Douglas W.,  |d 1962-  |7 utb2009357185  |4 aut 
245 1 0 |a How to measure anything :  |b finding the value of "intangibles" in business /  |c Douglas W. Hubbard 
260 |a Hoboken, N.J. :  |b John Wiley & Sons,  |c 2007 
300 |a xv, 287 s. :  |b il. ;  |c 24 cm 
504 |a Obsahuje bibliografické odkazy a rejstřík 
505 0 |a The intangibles and the challenge -- An intuitive measurement habit : Eratosthenes, Enrico & Emily -- The illusion of intangibles : why immeasurables aren't -- Clarifying the measurement problem -- Calibrated estimates : how much do you know now? -- Measuring risk : introduction to the Monte Carlo -- Measuring the value of information -- The transition : from what measure to how to measure -- Sampling reality : how observing some things tells us about all things -- Bayes : adding to what you know now -- Preference & attitudes : the softer side of measurement -- The ultimate measurement instrument : human judges -- New measurement instruments for management -- A universal measurement method : applied information economics -- Bringing the pieces together. 
650 0 7 |a nehmotný majetek  |7 ph123193  |2 czenas 
650 0 7 |a oceňování majetku  |7 ph137373  |2 czenas 
650 0 9 |a intangible property  |2 eczenas 
650 0 9 |a valuation  |2 eczenas 
655 7 |a příručky  |7 fd133209  |2 czenas 
655 9 |a handbooks, manuals, etc  |2 eczenas 
856 4 1 |3 Obsah  |u http://www.loc.gov/catdir/toc/ecip0710/2007004998.html 
856 4 2 |3 Biografie  |u http://www.loc.gov/catdir/enhancements/fy0739/2007004998-b.html 
856 4 2 |3 Anotace  |u http://www.loc.gov/catdir/enhancements/fy0739/2007004998-d.html 
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942 |2 udc 
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