Hey, Whipple, squeeze this : a guide to creating great ads
Saved in:
| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
Hoboken, N.J. :
Wiley,
c2008
|
| Edition | 3rd ed. |
| Series | Adweek series
|
| Subjects | |
| Online Access | Table of contents only Contributor biographical information Publisher description |
| ISBN | 9780470190739 |
| Physical Description | xiv, 329 s. : il. ; 23 cm |
Cover
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|---|---|---|---|
| 001 | 38353 | ||
| 003 | CZ-ZlUTB | ||
| 005 | 20190826001057.0 | ||
| 008 | 080430s2008 xxua b 001 0 eng | ||
| 020 | |a 9780470190739 |q (brož.) | ||
| 040 | |a DLC |c DLC |d DLC |d ZLD002 | ||
| 072 | 7 | |a 659 |x Reklama. Public relations. Média |2 Konspekt |9 4 | |
| 080 | |a 659.1 |2 MRF | ||
| 080 | |a 659.131.2 |2 MRF | ||
| 100 | 1 | |a Sullivan, Luke |4 aut | |
| 245 | 1 | 0 | |a Hey, Whipple, squeeze this : |b a guide to creating great ads / |c Luke Sullivan |
| 250 | |a 3rd ed. | ||
| 260 | |a Hoboken, N.J. : |b Wiley, |c c2008 | ||
| 300 | |a xiv, 329 s. : |b il. ; |c 23 cm | ||
| 490 | 0 | |a Adweek series | |
| 504 | |a Obsahuje bibliografické odkazy a rejstřík | ||
| 650 | 0 | 7 | |a reklama a propagace |7 ph116035 |2 czenas |
| 650 | 0 | 7 | |a reklamní texty |7 ph116036 |2 czenas |
| 856 | 4 | 1 | |3 Table of contents only |u http://www.loc.gov/catdir/enhancements/fy0833/2008273257-t.html |
| 856 | 4 | 2 | |3 Contributor biographical information |u http://www.loc.gov/catdir/enhancements/fy0833/2008273257-b.html |
| 856 | 4 | 2 | |3 Publisher description |u http://www.loc.gov/catdir/enhancements/fy0833/2008273257-d.html |
| 910 | |a ZLD002 | ||
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