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Critical thinking in consumer...
Description
Critical thinking in consumer behavior : cases and experimental exercises
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Bibliographic Details
Main Author:
Graham, Judy
(Author)
Format:
Book
Language:
English
Published:
Upper Saddle River :
Pearson Prentice Hall,
2004
Subjects:
spotřebitelské chování
consumer behavior
případové studie
učebnice
case studies
textbooks
ISBN:
0131133225
Physical Description:
85 s.
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Table of contents
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ISBN:
0131133225
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