Advertising : principles & practice

Saved in:
Bibliographic Details
Main Authors: Moriarty, Sandra E. (Author), Mitchell, Nancy, 1950- (Author), Wells, William, 1926- (Author)
Format: Book
Language: English
Published: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2009
Edition: 8th ed.
Subjects:
ISBN: 9780135009383
0-13-500938-3
Physical Description: 686 s. : il. ; 28 cm

Cover

Table of contents

Description
Item Description: Předchozí vydání: autoři William Wells, John Burnett, Sandra Moriarty, 2006
Bibliography: Obsahuje bibliografické odkazy a rejstřík
ISBN: 9780135009383
0-13-500938-3