Competitive strategy : techniques for analyzing industries and competitors : with a new introduction

• Main Author: Porter, Michael E., 1947- (Author)
• Format: Book
• Language: English
• Published: New York : The Free Press, 1998
• Subjects: konkurenceschopnost; konkurence; hospodářská soutěž; strategický management; průmyslový management
• ISBN: 0684841487; 978-0-684-84148-9
• Physical Description: xxviii, 396 s. : il. ; 24 cm