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010510s1988 xxudo fr 001 0 eng d |
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|a Pederson, Carlton A.
|4 aut
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| 245 |
1 |
0 |
|a Selling :
|b principles and methods /
|c Carlton A. Pederson, Milburn D. Wright, Barton A. Weitz
|
| 250 |
|
|
|a 9th ed.
|
| 260 |
|
|
|a Homewood :
|b Irwin,
|c 1988
|
| 300 |
|
|
|a xii, 644 s. :
|b il. ;
|c 24 cm
|
| 504 |
|
|
|a Obssahuje rejstřík a bibliografie na konci kapitol
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|a obchodní úspěch
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| 650 |
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7 |
|a management prodeje
|7 ph137814
|2 czenas
|
| 650 |
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7 |
|a psychologie prodeje
|7 ph119528
|2 czenas
|
| 700 |
1 |
|
|a Weitz, Barton A.
|4 aut
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| 700 |
1 |
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|a Wright, Milburn D.
|4 aut
|4 aut
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