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|x Řízení a správa podniku
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|a 658.849.2
|2 v
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|a 339.138
|2 v
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|a (048.8)
|2 v
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| 245 |
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|a Direkt-Marketing /
|c hrsg Wolfgang Hilke ; [Wolfgang Hilke, Hasso Herbst ... et al.]
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| 260 |
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|a Wiesbaden :
|b Gabler,
|c 1993
|
| 300 |
|
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|a 141 s. :
|b il., grafy, tabulky
|c 24 cm
|
| 490 |
1 |
|
|a Schriften zur Unternehmensführung ;
|v 47
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| 500 |
|
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|a Údaje o autorech.
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| 504 |
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|a Obsahuje bibliografii
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| 650 |
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4 |
|a MARKETING
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|a přímý marketing
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|a sborníky
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| 700 |
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|a Hilke, Wolfgang
|4 edt
|4 aut
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| 700 |
1 |
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|a Herbst, Hasso
|4 aut
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|a Schriften zur Unternehmensführung
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|d 2006-07-29
|i 63012
|l 5
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