Guerrilla advertising : unconventional brand communication

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Bibliographic Details
Main Authors	Lucas, Gavin, 1975- (Author), Dorrian, Mike (Author)
Format	Book
Language	English
Published	London : Laurence King, 2006
Subjects	reklama a propagace reklamní kampaně guerilla marketing advertising advertising campaigns obrazové publikace pictorial works
ISBN	1856694704 978-1-85669-470-4
Physical Description	187 s. : il. (převážně barev.) ; 30 cm


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245	1	0	\|a Guerrilla advertising : \|b unconventional brand communication / \|c written by Gavin Lucas ; art direction by Michael Dorrian
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