Guerrilla advertising : unconventional brand communication

• Main Authors: Lucas, Gavin, 1975- (Author), Dorrian, Mike (Author)
• Format: Book
• Language: English
• Published: London : Laurence King, 2006
• Subjects: reklama a propagace; reklamní kampaně; guerilla marketing; advertising; advertising campaigns; obrazové publikace; pictorial works
• ISBN: 1856694704; 978-1-85669-470-4
• Physical Description: 187 s. : il. (převážně barev.) ; 30 cm