rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing od myšlenky k realizaci
  name:
    name part: Tomek, Gustav
    name part: 1935-2017
    role:
      role term: creator
    role:
      role term: aut
  name:
    name part: Vávrová, Věra
    name part: 1955-
    role:
      role term: aut
  type of resource: text
  genre: monografie
  genre: monography
  origin info:
    place:
      place term: xr
    place:
      place term: Praha
    publisher: Professional Publishing
    date issued: 2007
    edition: 1. vyd.
    issuance: monographic
  language:
    language term: cze
  physical description:
    form: print
    form: regular print
    extent: 308 s. : il. ; 25 cm
  target audience: adult
  note: Gustav Tomek, Věra Vávrová
  note: Obsahuje bibliografii a rejstřík
  subject:
    topic: marketing
  subject:
    topic: marketingový management
  subject:
    topic: marketingový výzkum
  subject:
    topic: marketing
  subject:
    topic: marketing management
  subject:
    topic: marketing research
  classification: 658.8
  classification: 658.8:005.52
  classification: (048.8)
  identifier: 9788086946450
  record info:
    record content source: OLA001
    record creation date: 071116
    record change date: 20190826000552.0
    record identifier: 35244
    language of cataloging:
      language term: cze