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|a Kulturní aspekty české a evropské reklamy =
|b Cultural aspects of Czech and European advertising /
|c Jaroslav Světlík
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|a Cultural aspects of Czech and European advertising
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|b Univerzita Tomáše Bati,
|c 2005
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|a Teze habilitační práce, Obor Management a ekonomika podniku--Univerzita Tomáše Bati ve Zlíně, Fakulta managementu a ekonomiky
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|a Univerzita Tomáše Bati ve Zlíně.
|b Fakulta managementu a ekonomiky
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