rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Království značky
    sub title: [největší omyly a úspěchy všech dob]
  name:
    name part: Haig, Matt
    name part: 1975-
    role:
      role term: creator
    role:
      role term: aut
  type of resource: text
  genre: monografie
  genre: monographs
  origin info:
    place:
      place term: xr
    place:
      place term: Praha
    publisher: Ekopress
    date issued: 2006
    edition: 1. vyd.
    issuance: monographic
  language:
    language term: cze
  language:
    language term: eng
  physical description:
    form: print
    form: regular print
    extent: 322 s. ; 23 cm
  target audience: adult
  note: Matt Haig ; [překlad Martina Kusinová]
  note: Přeloženo z angličtiny
  note: Obsahuje bibliografii
  subject:
    topic: obchodní značky
  subject:
    topic: řízení značky
  subject:
    topic: brand name products
  subject:
    topic: brand management
  classification: 658.626
  classification: 005:658.626
  classification: (048.8)
  related item:
    title info:
      title: Brand royalty
  related item:
    title info:
      title: Brand failures
  identifier: 8086929094
  record info:
    record content source: ULG001
    record creation date: 070124
    record change date: 20220311160932.0
    record identifier: 29956
    language of cataloging:
      language term: cze