Alignment : using the balanced scorecard to create corporate synergies

• Main Authors: Kaplan, Robert S., 1940- (Author), Norton, David P., 1941- (Author)
• Format: Book
• Language: English
• Published: Boston, Mass. : Harvard Business School Press, c2006
• Subjects: strategický management; Balanced Scorecard; strategické aliance
• ISBN: 1591396905; 9781591396901
• Physical Description: x, 302 s. : il. ; 25 cm

Table of Contents:

• Alignment : a source of economic value
• Corporate strategy and structure : historical perspective
• Aligning financial and customer strategies
• Aligning internal process and learning and growth strategies : integrated strategic themes
• Aligning support functions
• Cascading : the process
• Aligning boards and investors
• Aligning external partners
• Managing the alignment process
• Total strategic alignment