Veletrh - multimediální nástroj firemní komunikace v konkurenčním prostředí = Fair - multimedia vehicle of company communication in competitive universe : teze habilitační práce
Saved in:
Main Author: | |
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Format: | Book |
Language: | English Czech |
Published: |
Zlín :
Univerzita Tomáše Bati,
2006
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Series: | Habilitation thesis summary
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Subjects: | |
ISBN: | 807318382X |
Physical Description: | 32 s. ; 26 cm |
LEADER | 02315cam a22004817a 4500 | ||
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245 | 1 | 0 | |a Veletrh - multimediální nástroj firemní komunikace v konkurenčním prostředí = |b Fair - multimedia vehicle of company communication in competitive universe : teze habilitační práce / |c Dušan Pavlů |
246 | 3 | 1 | |a Fair - multimedia vehicle of company communication in competitive universe |
260 | |a Zlín : |b Univerzita Tomáše Bati, |c 2006 | ||
300 | |a 32 s. ; |c 26 cm | ||
490 | 1 | |a Habilitation thesis summary | |
500 | |a 60 výt | ||
502 | |a Teze habilitační práce, Obor management a ekonomika--Univerzita Tomáše Bati ve Zlíně, Fakulta managementu a ekonomiky, 2006 | ||
546 | |a Část. souběžný anglický text | ||
500 | |a Životopisná data | ||
504 | |a Obsahuje bibliografii | ||
650 | 0 | 7 | |a konkurenceschopnost |7 ph121800 |2 czenas |
650 | 0 | 7 | |a marketingová komunikace |7 ph115228 |2 czenas |
650 | 0 | 7 | |a veletrhy |7 ph127011 |2 czenas |
655 | 7 | |a habilitační práce |7 fd185153 |2 czenas | |
655 | 7 | |a teze |7 fd133701 |2 czenas | |
710 | 2 | |a Univerzita Tomáše Bati ve Zlíně. |b Fakulta managementu a ekonomiky |7 kn20010709196 |4 dgg | |
830 | 0 | |a Habilitation thesis summary | |
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