Pricing : zásady a postupy tvorby cen

• Main Authors: Hanna, Nessim (Author), Dodge, H. Robert, 1929- (Author)
• Other Authors: Freiberg, František, 1950- (Translator)
• Format: Book
• Language: Czech
• Published: Praha : Management Press, 1997
• Edition: Vyd. 1.
• Subjects: ceny; kalkulace cen; marketing; prices; pricing
• ISBN: 8085943344
• Physical Description: 203 s. : il. ; 24 cm