Innovation management : strategy and implementation using the pentathlon framework

• Main Authors: Goffin, Keith, 1956- (Author), Mitchell, Rick, 1943- (Author)
• Format: Book
• Language: English
• Published: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, 2005
• Subjects: management inovací; implementace (management); innovation management; implementation (management); monografie; monographs
• ISBN: 1403912602 978-1-4039-1260-2
• Physical Description: xix, 409 s. : il. ; 24 cm