Global marketing

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Bibliographic Details
Main Authors Keegan, Warren J., 1936-2014 (Author), Green, Mark C. (Author)
Format Book
LanguageEnglish
Published Upper Saddle River, NJ : Pearson Prentice Hall, c2005
Edition4th ed.
Subjects
marketing
mezinárodní marketing
export marketing
ISBN0131968548
Physical Descriptionxx, 636 s. : il.

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Item Description:Obsahuje výkladový slovník a rejstřík
ISBN:0131968548
Physical Description:xx, 636 s. : il.

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