Demand management best practices : process, principles, and collaboration

• Main Authors: Crum, Colleen, 1953- (Author), Palmatier, George E. (Author)
• Format: Book
• Language: English
• Published: Boca Raton, Fla : J. Ross Publishing, 2003
• Series: Integrated business management series
• Subjects: logistika (management); poptávka; zásobování
• ISBN: 1932159010
• Physical Description: xv, 239 s. : il. ; 24 cm
• Item Description: What is demand management -- Is demand management worth the effort? -- Principles of demand planning -- Principles of communicating demand -- Principles of influencing demand -- Managing and prioritizing demand -- Multiple views of demand -- The human quotient -- Planning strategies for managing uncertainty -- Performance measurements -- Role of technology -- Demand collaboration -- Demand consensus and integration