Advertising and identity in Europe : the I of the beholder

• Other Authors: Cannon, Jackie (Editor), Baubeta, Patricia Anne Odber de, 1953- (Editor), Warner, Ian Robin, 1940- (Editor)
• Format: Book
• Language: English
• Published: Bristol : Intellect, 2000
• Subjects: reklama a propagace > Evropa; psychologie reklamy; advertising > Europe; psychology of advertising; sborníky konferencí; proceedings of conferences
• ISBN: 1841500372
• Physical Description: v, 138 s. : il. ; 24 cm