Description: Brand is a promise

Brand is a promise corporate branding in the global professional services firm Ernst & Young

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Bibliographic Details
Main Author:	Kovářová, Jana (Dissertant)
Other Authors:	Světlík, Jaroslav, 1949- (Thesis advisor)
Format:	Manuscript
Language:	English
Published:	2004
Subjects:	Ernst & Young kultura organizace obchodní značky poradenství diplomové práce
Physical Description:	90 l., 15 příl.