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|a Reinhardt, Dirk
|4 aut
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|a Von der Reklame zum Marketing :
|b Geschichte der Wirtschaftwerbung in Deutschland /
|c Dirk Reinhardt
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| 260 |
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|a Berlin :
|b Akademie Verlag,
|c c1993
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| 300 |
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|a 492 s. :
|b il. ;
|c 25 cm
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|a Obsahuje bibliografii
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|a Původně prezentováno jako autorova disertační práce (PhD.)--Westfälische Wilhelms-Universität Münster, 1991
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