|
|
|
|
LEADER |
01429cam a2200349 a 4500 |
001 |
18586 |
003 |
CZ ZlUTB |
005 |
20190825233735.0 |
007 |
ta |
008 |
950218s1994 xr 000 0 cze |
015 |
|
|
|a cnb000085901
|
020 |
|
|
|a 807169097X
|q (váz.)
|
035 |
|
|
|a (OCoLC)39579583
|
040 |
|
|
|a ABE015
|b cze
|d ZLD002
|
072 |
|
7 |
|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
|
080 |
|
|
|a 659.1
|2 MRF
|
080 |
|
|
|a (0.062)
|2 MRF
|
100 |
1 |
|
|a Zeman, Jan
|7 jx20080711019
|4 aut
|
245 |
1 |
0 |
|a Ve spárech reklamy /
|c Jan Zeman
|
260 |
|
|
|a Praha :
|b Grada,
|c 1994
|
300 |
|
|
|a 85 s. ;
|c 21 cm
|
504 |
|
|
|a Obsahuje bibliografii
|
650 |
0 |
7 |
|a reklama a propagace
|7 ph116035
|2 czenas
|
650 |
0 |
9 |
|a advertising
|2 eczenas
|
655 |
|
7 |
|a populárně-naučné publikace
|7 fd131864
|2 czenas
|
655 |
|
9 |
|a popular works
|2 eczenas
|
910 |
|
|
|a ZLD002
|
992 |
|
|
|a BK
|b SK
|d 42
|
999 |
|
|
|c 18586
|d 18586
|
952 |
|
|
|0 0
|1 0
|4 0
|6 659ZEMANJ
|7 0
|8 BOOK
|9 32122
|a UTBZL
|b UTBZL
|c 030
|d 2006-07-29
|i 63544
|o 659/ZEMAN,J.
|p 420010063544
|r 2019-08-25
|w 2019-08-25
|x N:převod z FaME Kozák 13.1.2016;
|x 20100430
|y 05
|
952 |
|
|
|0 0
|1 0
|4 0
|6 659ZEMANJ
|7 0
|8 BOOK
|9 32124
|a UTBZL
|b UTBZL
|c 030
|d 2006-07-29
|i 63765
|l 1
|o 659/ZEMAN,J.
|p 420010063765
|r 2019-08-25
|w 2019-08-25
|x 20100831
|y 05
|
952 |
|
|
|0 0
|1 0
|4 0
|6 659ZEMANJ
|7 0
|8 BOOK
|9 32126
|a UTBZL
|b UTBZL
|c 030
|d 2006-07-29
|i 73046
|l 18
|o 659/ZEMAN,J.
|p 420010073046
|r 2019-08-25
|v 69.00
|w 2019-08-25
|x N:převod - Svit
|x 20100831
|y 05
|