|
|
|
|
LEADER |
01080cam a22003137a 4500 |
001 |
14602 |
003 |
CZ ZlUTB |
005 |
20190825233158.0 |
008 |
950218s1991 xr a frf 000 0 cze d |
020 |
|
|
|a 8090088600
|
040 |
|
|
|a ZLD002
|b cze
|c ZLD002
|d ZLD002
|
072 |
|
7 |
|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
|
080 |
|
|
|a 659
|2 MRF
|
080 |
|
|
|a 338.242
|2 MRF
|
080 |
|
|
|a (035)
|2 MRF
|
100 |
1 |
|
|a Kobera, Pavel
|7 mzk2011666842
|4 aut
|
245 |
1 |
0 |
|a Reklama efektivně 91 /
|c Pavel Kobera, Petr Šec
|
250 |
|
|
|a Vyd.1.
|
260 |
|
|
|a Praha :
|b Unico,
|c 1991
|
300 |
|
|
|a 105 s. :
|b il. ;
|c 21 cm
|
650 |
0 |
7 |
|a reklama a propagace
|7 ph116035
|2 czenas
|
650 |
0 |
7 |
|a tržní ekonomika
|7 ph126777
|2 czenas
|
655 |
|
7 |
|a případové studie
|7 fd133208
|2 czenas
|
655 |
|
7 |
|a příručky
|7 fd133209
|2 czenas
|
700 |
1 |
|
|a Šec, Petr
|7 ola2012694189
|4 aut
|
910 |
|
|
|a ZLD002
|
992 |
|
|
|a BK
|b SK
|d 6
|
999 |
|
|
|c 14602
|d 14602
|
952 |
|
|
|0 0
|1 0
|4 0
|6 659KOBERAP
|7 0
|8 BOOK
|9 24779
|a UTBZL
|b UTBZL
|c 030
|d 2006-07-29
|i 71607
|l 5
|o 659/KOBERA,P.
|p 420010071607
|r 2019-08-25
|v 38.00
|w 2019-08-25
|x 20100831
|y 05
|