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LEADER |
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|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
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080 |
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|a 659.4
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|a 33/330.1+659
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|a 659.13/.16
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100 |
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|a Lesly, Philip,
|d 1918-
|7 xx0107240
|4 aut
|
245 |
1 |
0 |
|a Public relations :
|b teorie a praxe /
|c Philip Lesly
|
250 |
|
|
|a 1. vyd.
|
260 |
|
|
|a Praha :
|b Victoria Publishing,
|c 1995
|
300 |
|
|
|a 240 s. :
|b il. ;
|c 24 cm
|
504 |
|
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|a Obashuje bibliografické odkazy, bibliografii a rejstříky
|
505 |
2 |
|
|a Obsahuje oborové terminologické slovníky a odkazy
|
650 |
0 |
7 |
|a public relations
|7 ph115957
|2 czenas
|
650 |
0 |
7 |
|a reklama a propagace
|7 ph116035
|2 czenas
|
655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
765 |
0 |
|
|t The Fundamentals of Public Relations and Communications
|9 česky
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910 |
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|a ZLD002
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992 |
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|b SK
|d 95
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