|
|
|
|
| LEADER |
00000cam a2200000 a 4500 |
| 001 |
14357 |
| 003 |
CZ-ZlUTB |
| 005 |
20190825233140.0 |
| 007 |
tu |
| 008 |
981113s1998 xr a e 001 0 cze |
| 015 |
|
|
|a cnb000536860
|
| 020 |
|
|
|a 8071696323
|q (brož.)
|
| 035 |
|
|
|a (OCoLC)41048204
|
| 040 |
|
|
|a ABA001
|b cze
|d ZLD002
|
| 072 |
|
7 |
|a 159.98
|x Aplikovaná psychologie
|2 Konspekt
|9 17
|
| 080 |
|
|
|a 658.8:005.32
|2 MRF
|
| 080 |
|
|
|a 159.98:659.1
|2 MRF
|
| 080 |
|
|
|a 366.1
|2 MRF
|
| 080 |
|
|
|a 658.8:005.21
|2 MRF
|
| 080 |
|
|
|a (035)
|2 MRF
|
| 100 |
1 |
|
|a Komárková, Růžena,
|d 1944-
|7 jo20000082637
|4 aut
|
| 245 |
1 |
0 |
|a Psychologie trhu /
|c Růžena Komárková, Milan Rymeš, Jitka Vysekalová
|
| 250 |
|
|
|a Vyd. 1.
|
| 260 |
|
|
|a Praha :
|b Grada,
|c 1998
|
| 300 |
|
|
|a 154 s. :
|b il. ;
|c 23 cm
|
| 504 |
|
|
|a Obsahuje bibliografii a rejstřík
|
| 650 |
0 |
7 |
|a psychologie prodeje
|7 ph119528
|2 czenas
|
| 650 |
0 |
7 |
|a psychologie reklamy
|7 ph158335
|2 czenas
|
| 650 |
0 |
7 |
|a spotřebitelské chování
|7 ph125966
|2 czenas
|
| 650 |
0 |
7 |
|a strategický marketing
|7 ph116292
|2 czenas
|
| 650 |
0 |
9 |
|a psychology of selling
|2 eczenas
|
| 650 |
0 |
9 |
|a psychology of advertising
|2 eczenas
|
| 650 |
0 |
9 |
|a consumer behavior
|2 eczenas
|
| 650 |
0 |
9 |
|a strategic marketing
|2 eczenas
|
| 655 |
|
7 |
|a příručky
|7 fd133209
|2 czenas
|
| 655 |
|
9 |
|a handbooks, manuals, etc
|2 eczenas
|
| 700 |
1 |
|
|a Vysekalová, Jitka,
|d 1941-
|7 jk01151219
|4 aut
|
| 700 |
1 |
|
|a Rymeš, Milan,
|d 1942-
|7 mzk2005282309
|4 aut
|
| 910 |
|
|
|a ZLD002
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 15KOMÁRKOVÁR
|7 0
|8 BOOK
|9 24467
|a UTBZL
|b UTBZL
|c 006
|d 2006-07-29
|i 68267
|l 9
|m 3
|o 15/KOMÁRKOVÁ,R.
|p 420010068267
|r 2022-10-18 00:00:00
|s 2022-06-22
|v 186.00
|w 2019-08-25
|x N:Převod FAME Mikuláštík 2.10.2014; | 20100430
|y 04
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 15KOMÁRKOVÁR
|7 0
|8 BOOK
|9 24468
|a UTBZL
|b UTBZL
|c 030
|d 2006-07-29
|i 70251
|l 39
|m 1
|o 15/KOMÁRKOVÁ,R.
|p 420010070251
|r 2020-05-11 00:00:00
|s 2020-03-09
|v 186.00
|w 2019-08-25
|y 05
|
| 952 |
|
|
|0 0
|1 0
|2 udc
|4 0
|6 15KOMÁRKOVÁR
|7 0
|8 BOOK
|9 24469
|a UTBZL
|b UTBZL
|c 030
|d 2006-07-29
|i 70252
|l 33
|o 15/KOMÁRKOVÁ,R.
|p 420010070252
|r 2019-08-25 00:00:00
|v 186.00
|w 2019-08-25
|x 20100831
|y 05
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 15KOMÁRKOVÁR
|7 0
|8 BOOK
|9 24470
|a UTBZL
|b UTBZL
|c 030
|d 2006-07-29
|i 70253
|l 11
|o 15/KOMÁRKOVÁ,R.
|p 420010070253
|r 2019-08-25 00:00:00
|v 186.00
|w 2019-08-25
|x 20100831
|y 05
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 15KOMÁRKOVÁR
|7 0
|8 BOOK
|9 24471
|a UTBZL
|b UTBZL
|c 030
|d 2006-07-29
|i 68268
|l 0
|o 15/KOMÁRKOVÁ,R.
|p 420010068268
|r 2019-08-25 00:00:00
|v 186.00
|w 2019-08-25
|x N: převod FAME Gregar 27.10.2017 | 20100430
|y 05
|
| 992 |
|
|
|a BK
|b SK
|d 89
|
| 901 |
|
|
|o 19981214
|b 9788071696322
|f 1. vyd.
|
| 998 |
|
|
|a 000958974
|
| 999 |
|
|
|c 14357
|d 14357
|