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|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
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| 080 |
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|a 159.98:659.1
|2 MRF
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| 080 |
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|a (035)
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| 100 |
1 |
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|a Hradiská, Elena
|7 mzk2003174792
|4 aut
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| 245 |
1 |
0 |
|a Psychológia a reklama /
|c Elena Hradiská
|
| 250 |
|
|
|a 1. vydanie
|
| 264 |
|
1 |
|a Bratislava :
|b Elita,
|c 1998
|
| 300 |
|
|
|a 243 stran :
|b ilustrace (převážně barevné) ;
|c 21 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a bez média
|b n
|2 rdamedia
|
| 338 |
|
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|a svazek
|b nc
|2 rdacarrier
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| 504 |
|
|
|a Obsahuje bibliografii a rejstřík
|
| 546 |
|
|
|a Anglické resumé
|
| 650 |
0 |
7 |
|a psychologie reklamy
|7 ph158335
|2 czenas
|
| 650 |
0 |
9 |
|a psychology of advertising
|2 eczenas
|
| 655 |
|
7 |
|a příručky
|7 fd133209
|2 czenas
|
| 655 |
|
9 |
|a handbooks and manuals
|2 eczenas
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| 910 |
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|a ZLD002
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| 952 |
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