MKTG¹⁴ : principles of marketing

Saved in:
Bibliographic Details
Main Authors Lamb, Charles W., 1944- (Author), Hair, Joseph F., 1944- (Author), McDaniel, Carl D., 1942- (Author)
Format Book
LanguageEnglish
Published Australia ; Brazil ; Canada ; Mexico ; Singapore ; United Kingdom ; United States : Cengage, [2025]
Edition14th edition
Subjects
marketing
učebnice
textbooks
ISBN978-0-357-92921-6
Physical Descriptionvii, 403 stran : barevné ilustrace ; 28 cm

Cover

TOC from ObalkyKnih.cz
More Information
Item Description:Terminologický slovník
Bibliography:Obsahuje bibliografické odkazy a rejstřík
ISBN:978-0-357-92921-6
Physical Description:vii, 403 stran : barevné ilustrace ; 28 cm

Similar Items