|
|
|
|
| LEADER |
00000nam a2200000 i 4500 |
| 001 |
115959 |
| 003 |
CZ ZlUTB |
| 005 |
20260714095327.0 |
| 007 |
ta |
| 008 |
260714s2025 xxua f 001 0 eng d |
| 020 |
|
|
|a 978-1-032-16364-2
|q (brožováno)
|
| 040 |
|
|
|a ZLD002
|b cze
|e rda
|
| 044 |
|
|
|a xxu
|a xxk
|
| 072 |
|
7 |
|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
|
| 080 |
|
|
|a 659.4
|2 MRF
|
| 080 |
|
|
|a (048.8)
|2 MRF
|
| 080 |
|
|
|a (078.7)
|2 MRF
|
| 100 |
1 |
|
|a Swann, Patricia
|7 utb2015854003
|4 aut
|
| 245 |
1 |
0 |
|a Cases in public relations management /
|c Patricia Swann
|
| 250 |
|
|
|a Fourth edition
|
| 264 |
|
1 |
|a New York ;
|a London :
|b Routledge, Taylor & Francis Group,
|c 2025
|
| 300 |
|
|
|a viii, 470 stran :
|b ilustrace ;
|c 26 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a bez média
|b n
|2 rdamedia
|
| 338 |
|
|
|a svazek
|b nc
|2 rdacarrier
|
| 500 |
|
|
|a Obsahuje rejstřík
|
| 650 |
0 |
7 |
|a public relations
|7 ph115957
|2 czenas
|
| 650 |
0 |
9 |
|a public relations
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
|
7 |
|a případové studie
|7 fd133208
|2 czenas
|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 655 |
|
9 |
|a case studies
|2 eczenas
|
| 710 |
2 |
|
|a Routledge (firma)
|7 xx0342426
|4 pbl
|
| 710 |
2 |
|
|a Taylor & Francis
|7 kn20091109006
|4 pbl
|
| 910 |
|
|
|a ZLD002
|
| 928 |
9 |
|
|a Taylor & Francis Group
|
| 942 |
|
|
|2 udc
|
| 952 |
|
|
|0 0
|1 0
|4 0
|5 0
|6 659SWANNP
|7 -1
|8 BOOK
|9 191879
|a UTBZL
|b UTBZL
|c 005
|d 2026-07-14
|l 0
|o 659/SWANN,P.
|p 420010202465
|r 2026-07-14 09:54:07
|v 1412.00
|w 2026-07-14
|x N:nákup
|y 01
|
| 992 |
|
|
|a BK
|b SKNEW
|
| 999 |
|
|
|c 115959
|d 115959
|
