rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Lifestyle entrepreneurship in tourism
    sub title: innovations, sustainability, and marketing practices
  name:
    name part: Dias, Álvaro
    name part: 1971-
    role:
      role term: creator
    role:
      role term: author.
  type of resource: text
  genre: bibliography
  genre: elektronické knihy
  genre: electronic books
  origin info:
    place:
      place term: sz
    date issued: 2025
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online zdroj (xi, 101 stran) : ilustrace.
  abstract: This book delves into the emerging field of tourism lifestyle entrepreneurship exploring its unique characteristics, challenges, and contributions to the tourism industry and broader economy. Designed for both academic researchers and aspiring entrepreneurs, this book provides a nuanced understanding of the motivations, innovations, and sustainability practices that define this sector. It examines the distinct qualities that set lifestyle entrepreneurs apart from traditional business owners, highlighting their pursuit of personal fulfilment and work-life balance alongside financial success. The book covers essential topics such as the crucial role of human and social capital, stakeholder engagement, and community involvement in fostering innovation and sustainable growth. A significant focus is placed on sustainability showcasing how lifestyle entrepreneurs are integrating environmental and social responsibility into their business models, contributing to a more ethical and sustainable tourism future. The book also addresses the specific marketing and promotional strategies employed by these entrepreneurs to establish a unique identity, differentiate themselves in a crowded market, and contribute to the development of their chosen destinations. It also features real-world case studies illustrating practical applications of concepts and discussion questions to encourage critical thinking.
  table of contents: -- 1. introduction. -- 2. Who are lifestyle entrepreneurs in tourism?. -- 3. The spark of innovation. -- 4. Real sustainability. -- 5. Marketing and promotion. -- 6. Navigating troubled times.
  note: Álvaro Dias.
  note: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
  note: Obsahuje bibliografické odkazy.
  subject:
    topic: Tourism
  subject:
    topic: Tourism
    topic: Social aspects
  subject:
    topic: Entrepreneurship
  related item:
    title info:
      title: SpringerBriefs in business
  identifier: 9783031893919
  identifier: 9783031893902
  identifier: https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=4190679&authtype=ip,shib&custid=s3936755
  access condition: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
  record info:
    record content source: EBZ
    record creation date: 250423
    record change date: 20260203162138.0
    record identifier: 115031
    language of cataloging:
      language term: eng