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|a Romaniuk, Jenni
|7 vse2016936592
|4 aut
|
| 245 |
1 |
0 |
|a How brands grow.
|n Part 2,
|p including emerging markets, services, durables, B2B and luxury brands /
|c Jenni Romaniuk, Bryon Sharp
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| 250 |
|
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|a Revised edition
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| 264 |
|
1 |
|a Australia ;
|a New Zealand :
|b Oxford University Press,
|c 2022
|
| 300 |
|
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|a xiv, 239 :
|b ilustrace ;
|c 23 cm
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| 336 |
|
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a bez média
|b n
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| 338 |
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|a svazek
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| 504 |
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|a Obsahuje bibliografii
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| 650 |
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|a marketingový management
|7 ph115229
|2 czenas
|
| 650 |
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|a obchodní značky
|7 ph166532
|2 czenas
|
| 650 |
0 |
7 |
|a řízení značky
|7 ph205089
|2 czenas
|
| 650 |
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9 |
|a marketing management
|2 eczenas
|
| 650 |
0 |
9 |
|a brand name products
|2 eczenas
|
| 650 |
0 |
9 |
|a brand management
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 700 |
1 |
|
|a Sharp, Byron
|7 utb2013749290
|4 aut
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|l 1
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|p 420010200820
|q 2026-12-17
|r 2025-12-17 09:11:20
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