Strategic Agility in Marketing : Concepts, Methods, and Organizational Impact - Kröger, Jens; Marx, Stefanie (Springer Fachmedien Wiesbaden : Imprint: Springer, 2025)
Keywords: strategický marketing; marketing; marketingový management; strategic marketing; marketing management; elektronické knihy; monografie; příručky; electronic books; monographs; handbooks and manuals