Description: Marketing tourism and hospitality :

Marketing tourism and hospitality : concepts and cases

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Bibliographic Details
Main Author:	George, Richard, 1968- (Author)
Format:	Book
Language:	English
Published:	Cham : Palgrave Macmillan, 2025
Edition:	Second edition
Subjects:	cestovní ruch marketing cestovního ruchu marketing destinací marketing pohostinství pohostinství tourism tourism marketing destination marketing hospitality marketing hospitality industry učebnice textbooks
ISBN:	978-3-031-65982-9
Physical Description:	xxix, 484 stran : ilustrace ; 28 cm

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Bibliography:	Obsahuje bibliografické odkazy a rejstřík
ISBN:	978-3-031-65982-9