Best story wins : storytelling for business success

• Main Author: Edwards, Mark (Author)
• Format: Book
• Language: English
• Published: London : The Economist, 2024
• Series: The Economist Edge Series
• Subjects: obchodní komunikace; storytelling (metoda); prezentace informací; manažerská komunikace; úspěch v podnikání; communication in business; storytelling; presentation of information; communication in management; success in business; příručky; handbooks and manuals
• ISBN: 978-1-80081-577-3
• Physical Description: 248 stran ; 20 cm