Teaching marketing
Saved in:
| Other Authors | , |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
Cheltenham, UK ; Northampton, MA, USA :
Edward Elgar Publishing,
[2021]
|
| Series | Elgar guides to teaching.
|
| Subjects | |
| Online Access | Full text |
| ISBN | 9781789907896 9781789907889 |
| Physical Description | 1 online zdroj (352 stran). |
Cover
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| 080 | |a (0.034.2:08) |2 MRF | ||
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| 245 | 0 | 0 | |a Teaching marketing / |c edited by Ross Brennan (formerly Professor of Industrial Marketing, Hertfordshire Business School, University of Hertfordshire, UK), Lynn Vos (Associate Professor of Marketing, Southern Alberta Institute of Technology, Canada). |
| 264 | 1 | |a Cheltenham, UK ; |a Northampton, MA, USA : |b Edward Elgar Publishing, |c [2021] | |
| 300 | |a 1 online zdroj (352 stran). | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a počítač |b c |2 rdamedia | ||
| 338 | |a online zdroj |b cr |2 rdacarrier | ||
| 490 | 1 | |a Elgar guides to teaching series | |
| 504 | |a Obsahuje bibliografické odkazy a index. | ||
| 506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty | ||
| 590 | |a eBooks on EBSCOhost |b All EBSCO eBooks | ||
| 650 | 0 | 7 | |a marketing |7 ph115227 |2 czenas |
| 650 | 0 | 7 | |a studium a výuka |7 ph136700 |2 czenas |
| 650 | 0 | 7 | |a didaktika |7 ph114316 |2 czenas |
| 650 | 0 | 9 | |a marketing |2 eczenas |
| 650 | 0 | 9 | |a study and teaching |2 eczenas |
| 650 | 0 | 9 | |a teaching |2 eczenas |
| 655 | 7 | |a elektronické knihy |7 fd186907 |2 czenas | |
| 655 | 7 | |a příručky |7 fd133209 |2 czenas | |
| 655 | 9 | |a electronic books |2 eczenas | |
| 655 | 9 | |a handbooks and manuals |2 eczenas | |
| 700 | 1 | |a Brennan, Ross, |e editor. | |
| 700 | 1 | |a Vos, Lynn, |e editor. | |
| 710 | 2 | |a Edward Elgar Publishing, |e publisher. | |
| 776 | 0 | 8 | |i Print version: |t Teaching marketing. |d Cheltenham, UK ; Northampton, MA, USA : Edward Elgar Publishing, [2021] |z 9781789907896 |
| 830 | 0 | |a Elgar guides to teaching. | |
| 856 | 4 | 0 | |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=3107015&authtype=ip,shib&custid=s3936755 |
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