Utilizing smart technology and AI in hybrid tourism and hospitality

• Other Authors: Pego, Ana (Editor), Talukder, Mohammad Badruddoza (Editor), Kumar, Sanjeev (Editor)
• Format: Electronic eBook
• Language: English
• Published: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2024.
• Subjects: Tourism > Information technology.; Tourism > Technological innovations.; Hospitality > Information technology.; Hospitality > Technological innovations.; elektronické knihy; electronic books
• ISBN: 9798369319796; 9789798369315; 9798369319789
• Physical Description: 1 online zdroj (367 stran)
• Abstract: "In an era where technology and hospitality converge, the models of travel and lodging are undergoing a transformative shift known as hybrid hospitality. As modern travelers' expectations evolve and digital transformation becomes a cornerstone across industries, the infusion of technology into hospitality is not merely an option but an imperative. A comprehensive resource is needed to explore the compelling forces driving the demand for enhanced technological capabilities within hybrid hospitality, specifically focusing on artificial intelligence (AI).Utilizing Smart Technology and AI in Hybrid Tourism and Hospitality delves into various themes integral to this investigation, from delivering personalized experiences to ensuring productivity and security in global hospitality. It directs attention to the infinite business opportunities unfolding worldwide and technology's profound impact on the tourism sector. Embark on a journey through the pages of this comprehensive guide to understand why the seamless integration of technology is preferable and an essential foundation for elevating guest satisfaction and reshaping the global hospitality."-- Provided by publisher.
• Access: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty