Description: The copywriter's handbook :

The copywriter's handbook : a step-by-step guide to writing copy that sells

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Bibliographic Details
Main Author:	Bly, Robert W., 1957- (Author)
Format:	Book
Language:	English
Published:	New York : St. Martin's Griffin, 2020
Edition:	First St. Martin's Griffin edition, 4th edition revised and update
Subjects:	reklama a propagace reklamní texty internetová reklama internetový marketing advertising advertising copy Internet advertising Internet marketing příručky handbooks and manuals
ISBN:	978-1-250-23801-6
Physical Description:	xviii, 472 stran : ilustrace ; 21 cm

Description
Item Description:	Terminologický slovník
Bibliography:	Obsahuje bibliografie a rejstřík
ISBN:	978-1-250-23801-6