Advertising and societies : global issues

• Main Authors: Frith, Katherine Toland, 1946- (Author), Mueller, Barbara, 1958- (Author)
• Format: Book
• Language: English
• Published: New York ; Washington D.C./Baltimore ; Bern ; Frankfurt am Main ; Berlin ; Vienna ; Oxford : Peter Lang, [2010]
• Edition: Second edition
• Subjects: reklama a propagace; reklama a propagace > sociální aspekty; regulace reklamy; masmédia a společnost; advertising; advertising > social aspects; advertising regulation; mass media and society; monografie; monographs
• ISBN: 978-1-4331-0385-8
• Physical Description: xiv, 264 stran : ilustrace ; 26 cm