Grow the pie : how great companies deliver both purpose and profit

"What is a responsible business? Common wisdom is that it's one that sacrifices profit for social outcomes. But while it's crucial for companies to serve society, they also have a duty to generate profit for investors - savers, retirees, and pension funds. Based on the highest-quality...

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Bibliographic Details
Main Author: Edmans, Alex, 1980- (Author)
Format: Book
Language: English
Published: Cambridge, United Kingdom ; New York, NY, USA ; Melbourne, Australia ; New Delhi, India ; Singapore : Cambridge University Press, 2022
Edition: Revised first edition
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ISBN: 978-1-009-05467-6
Physical Description: xxi, 517 stran : ilustrace ; 20 cm

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Summary: "What is a responsible business? Common wisdom is that it's one that sacrifices profit for social outcomes. But while it's crucial for companies to serve society, they also have a duty to generate profit for investors - savers, retirees, and pension funds. Based on the highest-quality evidence and real-life examples spanning industries and countries, Alex Edmans shows that it's not an either-or choice - companies can create both profit and social value. The most successful companies don't target profit directly, but are driven by purpose - the desire to serve a societal need and contribute to human betterment. The book explains how to embed purpose into practice so that it's more than just a mission statement, and discusses the critical role of working collaboratively with a company's investors, employees, and customers. Rigorous research also uncovers surprising results on how executive pay, shareholder activism, and share buybacks can be used for the common good."--Nakladatelská anotace
Item Description: "First published 2020. Revised First edition 2022"--Rub titulního listu
Bibliography: Obsahuje bibliografické odkazy a rejstřík
ISBN: 978-1-009-05467-6